Uses for Digital Signs - Think Outside the Monitor!

With today's innovative technologies and some creative applications, there's almost no limit to what you can share on a digital display! 

We are now seeing more and more digital signage and displays then ever before.  They seem to appear here, there and everywhere, but they don't all get utilized to maximize their potential.

Looking for ways to maximize the investment of your digital signs?  Well, consider some, or all, of these options!

1. Showroom Display - Its easy enough -- just grab some great product photos or even videos and throw them onto your display to help "sell" your clients while they wait.  Want to eke out a little more from the display?  Think about adding real testimonials from your clients with their photos -- "real" people have way more leverage with your buyers.
2. Window Display - Photos, videos may be just great to show your wares to passersby.  But is it really enough to stop someone in their tracks to consider your message?  First of all, be sure the message is big and bold -- you can even put up a couple screens next to one another and have a message move dynamically between them.  Spend some money on really great graphic content that will draw some real attention. 
3. Digital/Analog Brand Display - Have you thought about combining that dynamic capability of the digital sign with the static imaging of the display around it?  Add some printed vinyl wall covering behind the screens, or even a custom built framing around the screen to draw attention.  No sure?  Again, considering hiring a marketing professional to help you brainstorm and think outside of the square corners of your screen.
4. Combine Your Product and Real Media - Have clients' waiting?  Make the wait both informative and more entertaining with SignChannel -- an easy-to-use interface that allows you to seamlessly blend your product information slides or videos with national media sources like NYTimes, CNN or even general interest fun like trivia, facts of the day and more.  The annual subscription is inexpensive and the web-based technology allows you to update or make changes from anywhere you have internet access!
5. Invite Your Clients to Participate - Allow your clients to provide content for your display with video testimonials or even mini-commercials for THEIR business that can help show how YOUR product helps those clients.  Nowadays the consumer is king -- let the consumer help craft your message and that 'homemade' look has plenty of appeal thanks to YouTube!
6. Consider the 4-Wall Brand - Take a look at your business space and ask yourself if the space itself is helping you sell.  Does it talk about your brand?  Does it share the message of your brand values?  Digital signage can be a fun, interactive, dynamic way to express your brand and tell your story within your four walls.  Let your imagination lead you -- if you need some help, there's plenty to be found.  Is your brand expressed in an image of a bouncing red ball?  Of a happy baby?  Of clouds passing by? 
7. From Counter Top to Trade Show - Small, lightweight, portable displays are easy to utilize in many places.  Sales office desks, showrooms, reception counters are all places you can grab some attention.  Best of all, grab and go with your portable sign to your next client appointment or trade show table top!
8. Go Beyond the Office Sign - We have the technology to give any number of your offices or suite signs with small digital displays.  Why?  These screens can offer the abilty to do any number of things:  identify the space, show a photo of the office occupant, display the schedule of the conference space, or even tell the weather forecast!  Or even ALL OF THESE ABOVE! 

One screen, 1,000 uses -- the infinite possibilities for sharing your message, reaching your customers and defining your brand.

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