| "What
is wayfinding?” is a question
we get often, and we love to answer
it!
Wayfinding is the design and implementation
of a signage system designed to assist
people, whether in cars or on foot,
around and through a building, facility
or complex.
Wayfinding, when it is well done,
is nearly “invisible”
to the user; becoming a guiding force,
reassuring the user they are “on
the right track” as they venture
toward their target.
Do you find visitors to your business
or organization asking for directions?
Seem disoriented or are frustrated
by the time they reach your services?
Ask your visitors if you were hard
to locate and you might be surprised!
From basic issues, such as badly
made parking areas, to more complex
projects, like a hospital complex,
we are prepared to assist with the
planning and implementation of wayfinding.
Here are some wayfinding
services we offer:
• sign placement consultation
• lettering size suggestions
• sign layout and wording
• review of your building plans
and traffic flow
• facility walk-through and
audit services to get a ‘hand
on’ experience
• secret shopping services to
find out what your clients AREN’T
telling you!
Any client who is made to feel unwelcome
or uncomfortable by lack of direction
or signage is a detriment to your
business! Make your guests feel welcome
and reassured when they come to spend
their dollars with you!
Call 502.585.4099 or E-mail us at
sales@signaramadowntown.com
and tell us what YOU are looking for!
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